Top 5 Social Apps Performance on Android in Ukraine, Q1 2023

In Q1 2023, the top 5 social apps on Android in Ukraine showcased diverse performance trends. Here’s a closer look at their weekly downloads, revenue, and active user metrics:

TikTok demonstrated a varied trend in weekly revenue, peaking at around $260K in mid-January and ending the quarter at approximately $201K. The app saw an initial drop in weekly downloads from 132K to 86K but recovered to 153K by the end of February before declining again to 68K in the last week of March. Active users remained relatively stable, hovering around 4.8M throughout the quarter.

Spin the Bottle: chatroom app maintained a steady weekly revenue, with minor fluctuations, reaching around $10.5K in mid-March before dropping to $6.8K by the end of the quarter. Downloads showed an upward trend, starting from 1.3K at the beginning of the year and peaking at nearly 4K in mid-March. Active users followed a similar pattern, increasing to over 10K by mid-March and ending the quarter at approximately 9.6K.

VK: music, video, messenger experienced fluctuations in weekly revenue, with a notable dip to zero in late February and a gradual recovery to about $5.7K by the end of March. Downloads saw a significant surge from 10.7K at the start of the year to 22.8K in mid-March. Active users, however, showed a downward trend, decreasing from 2.27M at the end of December to around 2.07M by the end of March.

Kismia - Meet Singles Nearby had a relatively stable weekly revenue, peaking at around $6K in mid-March. Downloads surged from 3.6K at the beginning of the quarter to 12.5K in mid-March. Active users increased significantly, reaching nearly 12K by mid-March before slightly declining to about 8.5K by the end of the quarter.

OK: Social Network showed a steady weekly revenue, peaking at approximately $5.7K in early March. Weekly downloads fluctuated, starting at 5.2K and peaking at 9.5K in mid-March. Active users saw a decline from 744K at the start of the year to around 596K by the end of March.

For more detailed insights and data on app performance, visit Sensor Tower.